Leadership

The One Skill Every Millennial Must Master!

Posted by on Sep 9, 2014

As someone that mentors and coaches leaders and friends, I’m often asked what one skill should I focus on mastering.. my answer STORYTELLING! Storytelling to me isn’t...

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Social Media

Digital Business: How To Sell On Twitter

Posted by on Sep 18, 2014

Question: Our management team really doubts the value of social media for our business (B2B). Any tips on how you can create sales opportunities using Twitter (or other social...

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Technology

Welcome To The Human Data Center

Posted by on Sep 15, 2014

  It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than...

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Guest Blog

3 Valuable Life Lessons I Learned From Shitty Bosses @RachellouMiller

Posted by on Aug 21, 2014

Today’s workforce is incredibly diverse — comprising multiple generations, ethnicities, and economic backgrounds. And even while businesses that embrace and leverage...

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Recent Posts

Digital Business: How To Sell On Twitter

Digital Business: How To Sell On Twitter

Sep 18, 2014

Question: Our management team really doubts the value of social media for our business (B2B). Any tips on how you can create sales opportunities using Twitter (or other social media)?   You aren’t alone. A lot of B2B companies struggle with the idea of social media. Unlike the sales channels that most B2B companies are used to, social media tends to...

4 Keys To Building A Social Business From The Inside Out

4 Keys To Building A Social Business From The Inside Out

Sep 17, 2014

When talking about the explosive growth of social media, there may be nothing I hear more from small- and medium-business owners than this: “We know we need to get involved in social, we’ve tried! Our team just doesn’t buy into it. They have a way of doing things, and it’s really hard to change.” Like a perfectly thrown dart, this nails the...

Welcome To The Human Data Center

Welcome To The Human Data Center

Sep 15, 2014

  It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than sleeping (for most of us), there may be nothing we do for more time in a given week than search, email, and browse the Internet. However, in a world where data is fast becoming the next...

Your Vanity Is Killing Your Brand – Part 2: Linkedin

Your Vanity Is Killing Your Brand – Part 2: Linkedin

Sep 15, 2014

aka Vanity Metrics Are Worthless & Futile – Part 2: LinkedIn There is much talk today about networks versus communities and communities versus tribes. But ultimately, to be successful you need to surround yourself with like-minded peers. Because as the saying goes “you are the company you keep.” Whether you are in the early stages of building your...

Personal Branding 101: What’s your story?

Personal Branding 101: What’s your story?

Sep 11, 2014

So you heard that you need to have a personal brand but you don’t have branding experience and the idea of promoting bragging about yourself brings up bad memories of trying to do that when creating a cover letter. Ok don’t think about it as building a brand, think about it as if you need to establish a digital reputation.  Wait haven’t you...

Social Selling: An Imperative For The Selling Process

Social Selling: An Imperative For The Selling Process

Sep 10, 2014

A shortcut is only a shortcut because it is a lesser-known way. Once everyone becomes aware of the shortcut, then it takes a new role in the world as “The Way.” Over the last several years there has been a monumental shift in the way businesses are selling their goods and services to consumers. Whether B2B, B2C or some combination of the two, businesses have...

The One Skill Every Millennial Must Master!

The One Skill Every Millennial Must Master!

Sep 9, 2014

As someone that mentors and coaches leaders and friends, I’m often asked what one skill should I focus on mastering.. my answer STORYTELLING! Storytelling to me isn’t about writing a novel or publishing a blog or good social media posts…. It is a tool in your toolkit that is useful in every part of your life as we all want to convey what we are...

Your Vanity is Killing Your Brand

Your Vanity is Killing Your Brand

Sep 8, 2014

aka Vanity Metrics Are Worthless & Futile – Part 1: Twitter Pop Quiz: What’s worth more to your brand? A) 50,000 Twitter Followers with a .1% Engagement Rate? B) 2,000 Twitter Followers with a 10% Engagement Rate? C) 500 Twitter Followers with a 50% Engagement Rate? If your answer is A, you need to read this column all the way to the bottom. Answer B...

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