Mar 20, 2013

  If you are reading this, I’d say the odds are pretty good that you’ve seen “The Social Network,” the 2010 blockbuster movie that gave its viewers a hollywoodesque insight to the early days at Facebook. By chance you have been living under a rock, you don’t like movies or you just haven’t seen it, I recommend it....

Feb 14, 2013

Meanwhile inside the headquarters of LinkedIn… LinkedIn Marketing Executive Enters the Room… “Hey everyone! As you know, we are a rapidly growing professional social network. Our goal today is to see what we can come up with to motivate our users into giving us even more unpaid promotion. Alright team, Who has ideas?” Marketing Team...

Feb 11, 2013

I recently came under a bit of scrutiny for my active social media presence. As a Start-Up CEO and someone that has spent the majority my career in a leadership capacity, I have seen Social Media as part of my job for as long as I realized its viability for building a brand. It is so clear to me that the customer is “Out There,” so why...

Jan 31, 2013

I read an article on Mashable (Infographic) the other day on how Social Media is costing businesses 650 billion dollars a year in lost productivity. The article implies the need for tighter controls while spewing a list of statistics related to the vast availability of Social Media in the workplace. It was profound if nothing else. One of my favorite examples...

Oct 5, 2012

From the time it was founded, LinkedIn has been very consistent in how it has branded itself and what the intention of the site was. “The leading Social Medium for professional networking” That isn’t their slogan, that is just my perception of the site. (Along with millions of others) While by no means has LinkedIn had the buzz around it like...

Sep 26, 2012

This post was originally featured on New Media Expo’s Blogworld and can be found here. You’re a blogger, perhaps you do it for your company or perhaps you do it for yourself. Unlike most writing, blogging as a type of prose affords those of us with the opportunity to have an opinion. Depending on the specific outlet, often the opinion is backed by...